There are many conflicting theories about color and layout of a website, however I would like to note a couple of rules that will help you improve your site visitor experiences.
I have seen literally numerous landing pages and websites that have great sales copy, are promoting quality products, and have a lot of potential to be an excellent, but the page looks dreadful. Today we are going to concentrate on the readability and layout of a website.
The purpose of a landing page or site is to get your visitors to read what you have to say. Whether you’re offering services and items, or offering beneficial information, you need to be able to efficiently interact with your visitors for them to take the action you desire. That action could be clicking a link, registering for a newsletter, or acquiring an item. The size and color of your text play a substantial part in interacting your message to your visitors. Having Black Text, on a white background is THE simplest kind of text to check out.
Utilizing color pattern that clash, or trigger the text to be tough to check out will many times trigger your visitors to leave your page immediately. If you wish to utilize a different color background or text color, ensure that readability is not negatively impacted. Below are a couple of rules that will help you enhance your website.
Do not use dark text with a dark background. Dark text on dark background makes it tough to distinguish text from the background color.
2. Do not utilize text colors that encounter background color. White text on a black background has a “radiant” like affect that makes your text hard to check out. Red on blue also develops a negative radiant affect.
3. Do not use large text for your main sales copy or body paragraphs. It is okay to use larger text for headlines and links, but the main text of your page need to be Arial Size 2 (12pt). Arial Size 2 is the web standard.
Do not squander the space at the top of the page with unneeded graphics, flash, or banners that have no function. Just noting the name of your website, or domain name is a really poor usage of this prime real estate area. The very first fold of your website is the most essential area that you have because it is the area of the page that is noticeable as quickly as your page loads.
If you are dealing with site design or if its taking too much of your time, here’s some tools that can considerably assist you.
Website Rubix: Not totally free but well worth the financial investment. Expense less than the majority of site builders. This site home builder allows you to produce expert looking websites within 5 minutes, all without any Html understanding.
DreamWeaver: This software application is permits you to build visually appealing sites without Html skills, however may take you awhile to get past the knowing curve that the software application provides. DreamWeaver is among the more popular however pricey website builders.
Nvu: It’s complimentary, but will take you longer to make a site and typically the site will not look as expert.
Keep in mind, your website serves a function, whatever that purpose is make certain your visitors can quickly understand and read message. I hope the pointers offered above help you in creating a professional looking site that you can take pride in.
The purpose of a landing page or site is to get your visitors to read what you have to state. Below are a few guidelines that will assist you enhance your website.
Merely noting the name of your site, or domain name is a really poor usage of this prime genuine estate area. The first fold of your site is the most crucial area that you have because it is the area of the page that is noticeable as soon as your page loads. This website contractor allows you to develop expert looking sites within 5 minutes, all without any Html knowledge.